Episode 1 - Insights Empowerment: Improving Efficiency, Reach and Influence

The MRX Lab is back for a second season. In this episode, we're joined by FlexMR CEO, Paul Hudson, to discuss the emerging topic of insights empowerment.

Over 10 minutes, we look at the role of efficiency, reach and influence as key drivers of change and investigate creative tactics for overcoming common challenges. Paul highlights the role of video in activation, and identifies how empowerment moves data out of insights departments to underpin a customer-centric culture.